Part 2: What Is AI SEO? (And Why It’s Not Google SEO)

In Part 1, I showed you how I started getting real traffic and real sales from AI tools like ChatGPT and Perplexity—without trying to “rank” anywhere.

But to take the next step, I had to actually ask:

What is AI SEO? And why is it working for me when I’m still figuring this out?

🤖 What Even Is AI SEO?

AI SEO is short for Generative Engine Optimization (GEO). It’s the process of creating content that tools like ChatGPT, Perplexity, and You.com can find, understand, and summarize when answering questions.

Here’s the catch: it’s not the same as Google SEO.

Traditional SEO is all about:

• Ranking in search results
• Getting backlinks
• Optimizing keywords
• Competing with massive websites

AI SEO is different. These tools want:

• Well-structured answers
• Clear formatting
• Pages with a strong point of view
• Original phrasing or frameworks

That’s why I started showing up. I was:

• Giving helpful answers
• Naming what I built (e.g., Flagship Song Plan)
• Publishing consistently with a clear purpose

🧠 How AI SEO Works (In Simple Terms)

Let’s say someone types this into Perplexity:

“How do I create a song with Suno AI and publish it?”

Perplexity scans the web looking for pages that:

• Are easy to summarize
• Have clear sections
• Use specific language
• Seem trustworthy (clean formatting, no spammy tricks)

If you’ve written a blog post or landing page that breaks this down in a way that sounds human, helpful, and organized, AI tools can pull from it—even if you’re a small site.

And that’s what happened to me.

🔁 AI SEO vs Google SEO (At a Glance)

	Google SEO	AI SEO
Focus	Rank in search results	Appear in AI-generated answers
Priority	Keywords, backlinks	Clarity, structure, originality
Advantage favors	High-authority sites	Helpful, focused creators
Traffic type	Search-based browsing	Direct question-and-answer
Best for	Competitive industries	Niche builders and educators

👇 What This Means for Beginners Like Us

If you’re not a tech expert, and you're just trying to build something meaningful online, AI SEO may be your best path forward.

You don’t need:

• A massive audience
• Paid ads
• A complicated SEO toolset

You just need:

• Clear, helpful content
• An angle or unique term (like a framework or plan)
• A product or story that helps solve a real problem

That’s what I’ve been doing—intentionally or not—and it’s working.

🛠️ Next Step: Build a Home for Your Content

Whether you’re making music, selling guides, or launching something new, you need a place that can grow with you—and earn for you.

That’s where Shopify comes in.

💥 Launch Your Store for $1/month (3-Month Deal)

You can start your Shopify store right now for just $1/month for your first 3 months using this link: 👉 https://shopify.pxf.io/VxbdXE

And if you're not sure where to start?

📌 Bookmark this page: https://jackrighteous.com/pages/scale-with-shopify It walks you through how to build your store and pay for your subscription through profits—not out of pocket.

🔜 Coming Up in Part 3

I’ll break down exactly what my Shopify data showed me—where the AI traffic was landing, what converted, and what surprised me most.

Let’s keep growing. The next step is simpler than you think.