iHeartMedia’s Guaranteed Human Policy Explained
Gary Whittaker
iHeartMedia’s “Guaranteed Human”: What It Means for Audio & AI
In November 2025, :contentReference[oaicite:0]{index=0} rolled out its “Guaranteed Human” policy: all on-air voices, music, and podcasts under its brand must come from real people — not AI-generated personalities or synthetic vocalists.
What “Guaranteed Human” Covers
- Every station now includes “Guaranteed Human” in its hourly legal ID.
- No AI-generated DJs, hosts, or on-air voices.
- No synthetic-vocal music presented as human vocals — entirely AI-vocal tracks are excluded.
- Podcasts produced under iHeart’s network are subject to the same rule: human-hosted only.
Why iHeartMedia Is Making This Move
iHeart cites recent internal research showing listeners increasingly value human-made content over algorithmic or AI-generated media.
With AI-driven voices and synthetic music becoming more common, the company appears to be staking its brand on human authenticity as a differentiator.
Implications for Creators and the Music Industry
For creators using AI-generated vocals or synthetic singers, this policy likely limits access to iHeart’s broadcast and podcast networks. Tracks relying on AI voices may be excluded.
However, hybrid workflows remain viable. Songs with real human vocals — even if AI-assisted for production, instrumentation, or mixing — may still align with iHeart’s “human voice” standard.
This reinforces a potential split in the industry: traditional platforms enforcing human-fronted content, and AI-native platforms or indie distribution where synthetic content remains acceptable.
Broader Significance: A Shift in Cultural & Industry Standards
“Guaranteed Human” may signal the start of a new benchmark for media authenticity in the face of growing AI adoption. For established broadcasters, human-delivered content becomes a unique selling point.
For creators navigating AI tools — tools like those covered in the Suno AI Metatags Guide or the Advanced AI Music Techniques Guide — this shift suggests that human performance still holds value. Projects that blend human vocals with AI-aided production could satisfy both creative flexibility and mainstream standards.
Conclusion
With “Guaranteed Human,” iHeartMedia isn’t just rejecting AI-generated content — it’s defining a brand identity around human authenticity. For listeners, creators, and industry watchers, this move sharpens the line between human-fronted media and AI-native alternatives. For now, human voices still matter.

Published: November 27, 2025