Build Your RAFT: GPT Prompt Training for Creators

🔓 PAGE 2 — BUILD YOUR RAFT: GIVE GPT WHAT IT NEEDS TO DELIVER WHAT YOU WANT


🧠 First Principle: GPT Doesn’t Think. It Builds.

ChatGPT isn’t a genius. It’s a builder.
It takes whatever you give it — and tries to finish the job.

If your prompt is clear, structured, and purposeful, GPT becomes your co-creator.
If your prompt is messy, vague, or incomplete, GPT guesses — and you end up rewriting everything.

This page teaches you how to give GPT the right instructions so it works like a creative partner.


✍🏽 What Is a Prompt?

A prompt is the message you type into ChatGPT to tell it what to do.
It’s not a question. It’s not a casual idea. It’s an instruction — and it should be treated like one.

Think of ChatGPT like a smart assistant sitting across from you.
It can write anything — if you tell it what you want, how you want it, and who it’s for.


📌 USE THIS MODEL: RAFT

RAFT is your branded input framework.
Use it every time you prompt ChatGPT — for bios, captions, lyrics, posts, emails, and launch content.

Letter What It Stands For Example
Role Who GPT should be (or who it’s writing for) “You are a content strategist...”
Action What you want it to do “Write a short bio…”
Format What kind of output you need “Make it 2 sentences, under 100 words”
Tone What voice or mood it should have “Use a bold, faith-driven tone”

✅ Say it with me: Role → Action → Format → Tone
“Build the RAFT before you set sail.”


🧪 TRY THIS NOW — BUILD YOUR FIRST RAFT

Open ChatGPT and paste this:

“You are a content strategist. Write a 2-line bio for a gospel/reggae fusion artist. Format it as a Spotify-ready sentence. Use a confident and poetic tone.”

Then follow up with:

  • “Now give me a version that’s more conversational.”

  • “Now make it feel more soulful.”

  • “Now rewrite it under 120 characters.”

🧠 This is how pros use GPT — they build the RAFT, get the draft, and guide it into alignment.


🔧 PROMPT FIX: Weak vs. Strong

Prompt Result Why It Works or Fails
“Write about my music” Flat, generic copy No role, no format, no tone, no audience
“You are a music marketer. Write a 1-line mission for a gospel artist focused on healing and hope. Use poetic language.” On-brand, usable result Full RAFT in action

📌 ADVANCED MODEL: RACE

Once you’ve got RAFT down, RACE gives you more creative control for bigger tasks.

| Role | Who GPT should be or emulate
| Action | What you want it to do
| Context | Key info about your brand, style, project
| Example | (Optional) Sample to follow, tone reference, or framework

Example:
“You are a brand strategist. Write a 5-post rollout for a new spoken-word single. My style is raw, spiritual, and focused on restoration. Use a vibe like early Lauryn Hill or Common.”


⚠️ WHAT TO WATCH FOR WHEN USING GPT

Even with strong prompts, here’s what to be aware of:

⚠️ GPT Makes Things Up

It may invent facts, quotes, or product features — especially if your context is vague.

Fix: Feed it real info. Always check claims before you use them.


⚠️ GPT Doesn’t Know Your Brand Yet

If you don’t tell it your message, voice, or audience — it will give you generic content.

Fix: Prime GPT with your brand identity before writing (covered in Page 3).


⚠️ GPT Can Sound Smart but Be Off-Message

It might produce text that’s well-written but not aligned with your tone or intent.

Fix: Ask GPT:

“What about this sounds generic?”
“Rewrite this with more emotional depth.”
“Make this feel more like my brand voice.”


📌 USE THIS MODEL: CROP (Prompt Self-Check)

Before hitting enter, ask yourself:

| Clarity | Is my instruction easy to follow?
| Relevance | Does it connect to my audience or goal?
| Output | Did I ask for a specific format?
| Purpose | Did I say what I want the result to do?

✏️ If not — edit the prompt before you send it.


🧠 WHAT TO REMEMBER

✔️ GPT doesn’t create — it completes.
✔️ RAFT helps you write better prompts, faster.
✔️ Use RACE when your task needs more detail.
✔️ Use CROP as a quick self-check before submitting.
✔️ You’re not searching — you’re instructing. GPT works for you.


🔜 NEXT: TEACH GPT WHO YOU ARE

Now that you can give clear instructions…
Let’s teach GPT your voice, mission, and message so every response sounds like it came from you.

➡️ Continue to PAGE 3: Priming + Prompt Engineering Basics