Release & Revenue Blueprint | Jack Righteous

Offer 02 · Release planning and monetization

Plan a release people can understand, find and follow.

A focused strategy package for an artist with a defined release who needs to choose the right places to focus, align the message to those channels and identify realistic ways to build value around the release.

C$795Complimentary 30-minute intake + 90-minute final reviewOne artist · One defined project
Who this is for

For a release that needs a practical path to market.

Choose this when the artist has a song or project ready to move forward but the platform choices, message, timing or monetization ideas still feel scattered.

Purpose: Build a focused rollout for one release that connects audience, platforms, messaging, content and suitable revenue opportunities to the artist’s current capacity.
How the work moves

Clear steps from your project to a usable plan.

The collaboration is structured so the consultation starts with evidence and ends with concrete work to carry forward.

01 · YOU PREPARESend the project context

Complete the intake and provide the materials listed below, along with the decision you most need to make.

02 · GARY REVIEWSPre-work review

Gary reviews the included music, brand or release materials before the call and identifies the questions that need live judgment.

03 · YOU WORK TOGETHERFocused consultation

Review the evidence, test assumptions, discuss tradeoffs and choose priorities for the project.

04 · GARY DELIVERSWritten next steps

Receive the written deliverable for this offer, normally within five business days after the final review session.

The exchange

What you bring. What Gary delivers.

The selected scope sets the limit of the review. You stay in control of your music, accounts, rights and final decisions.

What you provide

  • One release or project and any available track, artwork, credits or release metadata
  • Planned or current release timing and distribution status
  • Links to current artist profiles, channels, website, mailing list or products
  • Who the artist wants to reach and what the release should accomplish
  • A truthful summary of AI tools, human contributions and known rights or platform questions
  • Available time, budget and content-production capacity
  • Files and permissions for the included videos: Provide one MP3 or WAV, official cover art, up to three approved artist images or video clips, artist/track credits and release date, links to current channels, audience and release goals, available time/budget, and confirmation that you have permission to use all supplied audio and visuals.

Share only files and information you have permission to provide. Never send passwords, verification codes or account credentials.

What the consultation covers

A 90-minute final completion review about the release objective, intended audience, channels, message and what the artist can realistically execute. A separate complimentary 30-minute intake scopes the project before the review work begins.

  • Which platforms and channels deserve priority, support, deferral or no effort for now
  • How the artist’s message should fit the platform and intended listener
  • A sequence for building attention before, during and after release
  • Which products, content or other monetization paths fit the audience and project stage
  • AI-use, rights-documentation and platform questions to resolve before execution
Your deliverables

What you leave with.

These are tailored to your project and the materials provided, rather than a generic report.

DELIVERABLE 01

Platform and channel map

A prioritized platform plan that explains where to focus, what can support the effort and what may be better left aside for now.

DELIVERABLE 02

Four-to-six-week rollout

A practical schedule connecting the release message, content moments and calls to action to the project’s goals and available capacity.

DELIVERABLE 03

Marketing and revenue starters

Five ready-to-adapt copy starters with hooks and calls to action, plus a shortlist of realistic product, content or other monetization opportunities.

DELIVERABLE 04

Two release videos

Two distinct 15–30-second vertical 9:16 MP4s: a teaser and a release/story/CTA cut. JR creates both from your supplied MP3/WAV and approved artwork or imagery. One consolidated feedback round covers both.

Scope boundary

Focused strategy and project guidance.

This option plans one release and its first growth cycle. It assumes the artist has a usable identity and basic project materials to work from.

Not included: Video assets beyond the two included edits, filming, a full-length music video, custom photography or artwork, publishing or managing posts, ad spend, distribution, pitching, or ongoing campaign operation.

This is creator-development and marketing strategy, not legal advice or rights clearance. Platform terms and requirements can change; you are responsible for checking current requirements and making final decisions. No particular streams, sales, placements, audience growth or career outcomes are guaranteed. Additional implementation work requires a separate scope.

Offer 02 · Release planning and monetization

Plan a release people can understand, find and follow.

Build a focused rollout for one release that connects audience, platforms, messaging, content and suitable revenue opportunities to the artist’s current capacity.

Return to the service overview

Exact purchase exchange

What C$795 buys

  • Two planned meetings: complimentary 30-minute intake and one 90-minute final completion review with Gary Whittaker, scheduled by mutual agreement.
  • Pre-session review: one release, current artist brand and channels, planned timing, and the audience and resources supplied in intake.
  • One custom PDF rollout blueprint: a prioritized platform/channel map, four-to-six-week rollout sequence, five ready-to-adapt copy starters with hooks and calls to action, monetization opportunities, and project-specific AI/platform questions.
  • Two custom short-form videos: two distinct 15–30-second vertical 9:16 MP4s in the JR Creator Spotlight video style—one teaser and one release/story/CTA cut—made from your MP3/WAV and approved artwork or imagery.
  • One video feedback round: one consolidated set of requested edits across both video drafts.
  • Timing: PDF and first video drafts normally within 10 business days after the final review and receipt of all required files; final videos normally within five business days after your feedback.

You provide: one MP3/WAV, official cover art and approved visuals; one release with timing and credits; channel links, audience, goal, time/budget; an AI-use summary; and permission to use every supplied asset.

This offer covers one release, a complimentary 30-minute intake and one included 90-minute final completion review. It does not include posting, ad management, full content production, distribution or ongoing campaign execution.

Language & scheduling

Before we begin

Which languages can we work in?

English is the primary working language. French is also available for live sessions and written content. French written versions are working translations rather than publication-ready localization, so expect to do substantial editing before publishing or distributing them.

Are live video sessions guaranteed?

The complimentary 30-minute intake and included 90-minute final completion review are both planned by mutual agreement and depend on both calendars and time zones. Neither meeting is confirmed until we agree on a time. Total planned meeting time is two hours.

What if our schedules do not line up?

The complimentary 30-minute intake and included 90-minute final completion review are planned by mutual agreement. If schedules do not align within a reasonable window, the written framework and included video deliverables will still be developed from your intake and supplied materials.

What do I need to provide?

Provide the original MP3 or WAV, official cover art, approved imagery or footage, project details, current links, and confirmation that you have permission to use every supplied asset. Production timing begins after the required files and information arrive.