Find the Fire Before You Chase the Tools
A powerful tool cannot rescue an unclear intention.
Your fire is not a genre, platform or prompt. It is the human reason the work deserves to exist.
INTENTName the emotional result.Clarify the purpose →IDENTITYDefine the traits and values the work should carry.Find the creator behind it →DIRECTIONTranslate feeling into sound, language and boundaries.Give the tools better instructions →
Write three non-negotiables for the project. Use them to reject impressive results that are wrong for the work.
