In 2024, my journey with my Jack Righteous Facebook page (https://www.facebook.com/therighteousass) was one of transformation and discovery. Starting the year focused on character-driven content tied to my "Choose Your Destiny" book series, my direction shifted significantly after discovering Suno AI. By mid-year, I was fully devoted to music creation. With just over 400 followers as of 2025, Facebook has become my primary focus for growth this quarter. Here’s what I’ve learned and the strategies I’m implementing for 2025.

Lessons Learned from 2024

1. The Power of Community

• Private Groups Matter: In 2024, I created a Suno-based group (https://www.facebook.com/share/g/15Vv3ZqgUP/) but failed to engage consistently. Building and nurturing this group will be a key priority in 2025.
• Lesson: Active participation and exclusive content can transform a group into a thriving community.

2. Engagement is Everything

Despite regular posting, my lack of consistent interaction—both on my page and within my group—limited my reach.

Lesson: Facebook’s algorithm rewards engagement, meaning replies, comments, and shares are essential for visibility.

3. Visual and Written Content Combination

Facebook audiences skew older and appreciate well-crafted written posts paired with compelling visuals. My character art and AI-generated music posts performed better when thoughtfully combined with meaningful captions.

Lesson: Tailoring content to Facebook’s audience preferences is crucial.

Strategies for 2025

1. Focused Ads and Boosts

I’m allocating $25 per week for targeted ad campaigns and post boosts. These will focus on promoting:

• My AI-generated music.
• The "Sanctuary" single from my debut album Holy Smokes!
• My "From Text to Track" book (Amazon Link).

Targeting Strategy:

• Age: 30-60 years old.
• Interests: AI music, indie artists, and creative tools.
• Location: Key English-speaking countries (USA, UK, Canada, Australia).

2. Group Revitalization

• Weekly engagement through live Q&A sessions about AI music creation.
• Exclusive previews of upcoming tracks and projects.
• Polls and contests to involve group members actively.

3. Diversify Content Formats

• Video Dominance: Short-form videos (Facebook Reels) showcasing behind-the-scenes creation, music teasers, and "day in the life" content.
• Written Content: Regular posts discussing AI music creation techniques and sharing personal experiences.
• Mixed Media: Posts that combine music previews with engaging captions and eye-catching visuals.

Monetization Opportunities

1. In-Stream Ads

Videos over 3 minutes are eligible for ad placement. By creating engaging, longer-form content, I can tap into this revenue stream. Requirements include:

• 10,000 followers minimum.
• 600,000 total minutes viewed across videos in the last 60 days.
• Compliance with Facebook’s Community Standards and Partner Monetization Policies.

2. Fan Subscriptions

Offer exclusive content, such as early access to songs, private live streams, or downloadable resources, for a monthly subscription fee. Eligibility requires:

• 10,000 followers or 250 returning viewers.
• 50,000 post engagements or 180,000 watch minutes in the last 60 days.

3. DistroKid for Facebook Distribution

Using DistroKid ensures my music is available for use on Facebook and Instagram Stories and Reels. This not only promotes visibility but generates royalties whenever my tracks are used. Sign up for DistroKid here to get a 7% discount.

Leveraging Facebook-Instagram-Threads Integration

By focusing on Facebook, I can seamlessly grow my presence on Instagram and Threads due to their integration. Content cross-posting and shared ad campaigns streamline efforts, allowing simultaneous growth across platforms while centralizing focus on Facebook.

Conclusion

Facebook remains a powerful platform for AI music creators to connect with audiences and grow their presence. By leveraging targeted advertising, engaging community building, and diverse content strategies, creators can thrive in 2025. Integrating efforts with Instagram and Threads amplifies this growth potential, making Facebook the cornerstone of a multi-platform strategy. Let’s make it a transformative year for AI music on Facebook!